SEO Short Course

Uncover the mystery of Search Engine Optimisation (SEO). During this one-day SEO training course you will understand what SEO is, how search engines like Google work, how they read and understand content.

Topics Covered

• The SEO basics
• Google Analytics
• Search Console (Webmaster Tools)
• Writing for the web
• Keyword research
• Competitor research checklist
• An introduction to backlinks
• Backlink building and content marketing
• SEO, social media and PR
• YouTube optimisation